WordPress is a great content management system that is extremely flexible as there are tons of plugins available that allow you to tailor your website to fit your needs. One of the many uses for WordPress is running an eCommerce site.
The number of digital buyers worldwide reached over 1.66 billion in 2017 and is expected to rise to over 2 billion online shoppers in 2020.
If you want to build a full-fledged eCommerce site, then WordPress can be a great platform to build it on. WordPress makes it simple thanks to a multitude of eCommerce plugins.
However, the hardest part can be figuring out which plugin is best for you and your business. To help, we have picked out our top eCommerce plugins so you can concentrate on making money.
WooCommerce is currently the most popular eCommerce platform for online stores. It was built specifically for WordPress, has nearly 50 million downloads, and occupies 32% of the eCommerce market.
WooCommerce can grow with your business, and it can help make your products shine through their artfully designed features. It is easy to set up and very flexible to use. You can add images, create and assign custom labels, filter products by their attributes or rating, and you can quickly remove any unwanted features. The best part about WooCommerce? It is free!
WooCommerce also has more paid and free themes and extensions, helping you to customize your online store completely. WooCommerce truly has it all.
Here are some of the best WooCommerce hosting services.
Easy Digital Downloads
Easy Digital Downloads makes selling digital products easy. It is not a free service and will have a yearly membership fee. They have four different plans you can choose from, depending on what your needs are. The clean and minimalist design of the Easy Digital Downloads’ app makes it stand out from the competition.a
Some of the features this plugin offers include:
- Easy to create discount codes
- Clearly designed shopping cart elements
- Unlimited file downloads
- Able to accept payment through PayPal or Amazon Payments
- And more!
WP eCommerce powers over 36,000 stores and is an extremely reliable open-source solution. It is designed to work well with WordPress so you won’t have to worry about compatibility issues.
WP eCommerce’s features include:
- Easy add products to your catalog
- Payment gateways
- Ability to monitor sales and reporting
- Completely customizable layout
WP eCommerce is exceptionally flexible and can host digital or physical products, recurring memberships and subscriptions and more. They also have tons of plugins and themes available so you can make your digital store perfect.
If you are just starting out, Ecwid is a great option. The simplicity of the design and on the backend is very beginner-friendly. They have over 1.5 sellers in over 175 sellers, and it is free to download.
The level of security with the Ecwid plugin is very high thanks to their PCI DSS validated Level 1 Service Provider which is the gold standard for e-commerce solutions worldwide.
Ecwid’s features include:
- Setup takes five minutes
- Cleanly designed shopping cart
- Mobile responsive design
- Multi-currency support
- Real-time shipping integration
MarketPress is a high-quality eCommerce plugin for WordPress. It is developed by the WPMU DEV team, and it was exceptionally designed. Instead of having to download plugins from tons of different sources, this plugin is supposedly able to handle all of your needs. MarketPress is one of the best WordPress Shopping Cart plugins to add to your digital store.
Some of their top features include:
- Seamless shopping cart use
- Supports most payment gateways
- Easy to track analytics
Shopp is another strong contender for the best eCommerce plugin to use on WordPress. It supports physical, digital, and virtual product types. It also allows you to sell products with recurring payments without having to buy an extension, which many plugins won’t let you do.
One of the downfalls of Shopp is that there are not many themes made specifically for it. While any WordPress theme will work with it, if you want something else, it will be nearly impossible to find.
Shopp’s top features include:
- Extremely secure
- Integrates over 50 payment services
- Secure cart
Cart66 is not a free plugin, but the functions you get with it make it worth it. The premium membership costs $95 a year but includes all SSL certificates, security scans, data encryption, and payment gateways. However, you will need to use your own hosting.
If you want, you can try out the Cart66 Cloud free for 14 days to see if the features are right for you. With the membership, you will get membership website functionality and recurring billing. To help reduce barriers to sales, customers can pay via a guest checkout or by signing up. Through Cart66 Cloud, you can also schedule follow-up emails for your customers, which can help you get repeat sales.
Cart 66 Cloud’s features include:
- Free storage from Amazon Web Services
- MailChimp subscription
- 98 different payment gateways
If you don’t want or need the premium version of Cart66 Cloud, you can also opt for the less feature-rich Lite version.
While this is not a plugin, Shopify deserves mention. Shopify is a cloud-hosted platform that is easy to set up and start selling online. Shopify can integrate onto any website, not just WordPress, but a native integration is not available right now.
With Shopify, you can scale your business up quickly because it is a cloud-hosted solution. As your traffic grows, you don’t have to worry about upgrading your server. Shopify also takes care of site speed, security, and other back-end technical issues. They offer 24/7 support, which adds to their reliability.
They also have beautiful themes to choose from, so your store can have a professional feel from the start.
Some of Shopify’s features include:
- Ability to fully customize your store
- Quickly add new sales channels
- Manage unlimited products
- Track sales
WordPress is an easy-to-use option to create your eCommerce store. All the plugins that we have mentioned here today can help you get your online store functional.
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