Cloud Transition: Majority of GoDaddy Web Hosting Services to Run on AWS with Kubernetes
GoDaddy made a joint announcement with AWS in a press release this week stating that the company, known as the world's largest domain name registrar and most recognized brand in the web hosting industry, would be conducting a multi-year transition from independent private cloud data center management to investing in public cloud hardware and software services from Amazon.com for business operations. It can be argued that the investment in and maintenance of large scale data center operations on a private basis by web hosting companies has been one of the most distinguishing traits in the industry among the major brands. GoDaddy is one of the largest of the major web hosting companies to shift to AWS for hardware and platform tools that allow them to operate on massive scale of over 17 million registered users. It should be noted that GoDaddy already runs their managed WordPress hosting plans on AWS hardware using custom web server stack software optimized for the CMS, as WPengine, Pantheon, Acquia, & many other startup companies also currently do in competition. GoDaddy will continue to manage client domain name registration information on private data center hardware & facilities while most of the shared, VPS, & dedicated server web hosting plans will be transitioned to AWS public cloud hardware for easier maintenance with better pricing, security, & upgrades. GoDaddy also seeks to leverage AWS's available "machine learning, analytics, databases, and containers" platforms such as Amazon Elastic Container Service for Kubernetes (Amazon EKS), Elastic Compute Cloud (Amazon EC2), & P3 Instances for AI/ML/DL generated product recommendations on domain appraisals. Although this is a major deal for both companies, the financial terms of the agreement were not disclosed. It looks like a major capitulation by GoDaddy/MediaTemple to AWS.