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With over 7 years of experience in online marketing. He is the self-proclaimed master of all things PPC, and has a great passion for analytics and testing.

Idan’s goal with Host Advice is to share his knowledge so that everyone, regardless of who they are or where they are, can benefit. It is through this website that he lives out his dream of teaching the world.

Be Careful - Bing Ads Phishing on Google Adwords

Written by: , Jan. 29, 2015

Those of you who are using Bing Ads should be extra careful today.

When trying to log in to our Bing Ads account today we have noticed an ad on Google Adwords pretending to be from Bing Ads.

Clicking on that ad takes you to a page that is identical to the Bing login page. Luckily for us we have noticed that the domain name is not microsoft.com before entering our user and password.

Below is a screenshot from Google SERP showing the phishing ad:

Bing ad

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"7 Powerful & Practical Tips To Balloon Your Blog’s Readership"

8 Key Ingredients to Becoming a Successful Blogger

Written by: , Feb. 18, 2014

When you sink your teeth into a truly delicious bite of your meal, you probably don’t notice each and every shake of this and pinch of that that’s gone into the dish; all you know is you like what you’re eating and it’s Good (yes, with a capital G).

Much like appetizing cuisine, building a successful blog requires a few essential ingredients, mixed together in such a way that your readers don’t even notice how the pieces are working together—they just know that they like what they’re reading and they want to come back for more. Read one to find out the winning recipe for success.

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"8 Key Ingredients to Becoming a Successful Blogger"