CRM Hosting: How it Can Help Your Business

CRM (Customer Relationship Management) is one of the biggest buzzwords in business. Everyone in business knows that CRM can probably help their company grow, but might not be sure how to utilize it properly.

Regardless of the size of your company, you might want to consider utilizing hosted CRM solutions to create more established relationships with your clients, helping you to sell more of your service or product, and helping to expand your business further.

When it comes to choosing the CRM hosted solutions, you want to choose wisely to ensure that you are selecting the best one to make your business run more smoothly. The right CRM will help you track sales leads, manage contacts, oversee customer interactions, and more.

Here are some of the best things to look for in hosted CRM systems.

Why Use CRM Hosting

According to a survey by American Express, 91% of customers who don’t have a pleasant experience with a company won’t come back and purchase from the same company again. However, if the issues were resolved, then 70% said that they would be willing to go back.

Using CRM can help solve issues and facilitate the storage of data. Instead of having to use emails or spreadsheets to keep track of data or customer service interactions, an excellent CRM software will bring all that information right to your fingertips.

When you are using CRM software in your business, you and your employers will be notified when follow-up action is required and help to optimize and process like marketing, sales, and support by automating emails and any campaign.

Having CRM hosting is vital to help these complex infrastructures for a low price per month. The best CRM hosting providers will keep your website and CRM secure, server monitoring, backups, support load balancing, and issue tracking,

Hosted CRM vs. Self-Hosted CRM

When you are searching for CRM software and hosting, you might notice that you can pick between hosted CRM and self-hosted CRM hosting. Some of the best services will be hosted through a cloud network like Amazon Web Services or Microsoft Azure. While these types of hosted CRM software can be a convenient option, they tend to be more expensive. However, for some entrepreneurs, not having to install, configure, and maintain their CRM software means that this extra cost might be worth it to them.

For those entrepreneurs who do have the time or money to find a self-hosted CRM software, it can be a good option because it allows you to have more flexibility and control over your data, and also tends to be more affordable. Instead of having to pay a monthly fee for the hosted plan, you’ll likely only have to pay a one-time licensing fee or just simply download the program. With a self-hosted CRM software, you’ll be able to tweak your features, dashboards, and extensions to use the program most efficiently to fit your needs.

Open Source CRM Self-Hosted

While there are many open-source CRM hosting platforms available, they can get very pricey. Some Software-as-a-Service programs might cost $50 per month each user, which might be too expensive for new or growing businesses to fit into an already tight budget.

But, luckily there are ways to get around this if you don’t have a big budget for CRM software. If you do some research, you can find plenty of free self-hosted CRM options available. However, you’ll notice that there are open source options available that offer free tools for you. Likely, it won’t be completely free because you’ll already have to install, configure, and probably support the CRM software by yourself.

Otherwise, you can find free CRM software in other places. It will tend to be “freemium” services from established commercial programs. You will likely be limited to the number of users you are allowed to have, storage amount, or access to features. Once your business starts to grow, you can upgrade to the paid versions if you think that you need to.

Using CRM To Grow Your Business

CRM software performs a vital role in business. The software helps to collect and organize data from a variety of sources that can help you to grow your business. By using a reliable and reputable CRM system, it can help reduce the impact of human error and free up your time to work on other things, like growing your business!

Once you have implemented a CRM software, make sure to keep monitoring the platform to ensure that it remains useful and functional to fit your needs. Once you have installed it, you’ll realize that CRM software and hosting plans are worth the investment. According to a survey by Nucleus Research, your business will see a huge return initial investment of more than $8.70 for every dollar spent. While it might seem like a huge investment at first, it is worth it to consider CRM hosting to help improve your business.

Lindsey Conger
Author:
Lindsey is a freelance writer based out of Chicago who specializes in technology, business, finance, and real estate. Her work has appeared in Forbes, Dwell, and Stackstreet.

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"CRM Hosting: How it Can Help Your Business"

CRM Hosting: How it Can Help Your Business